Creating information products and training programs is one of the most effective ways to serve more people, earn more money and have a better lifestyle as a coach, consultant or trainer. Naming your product or program is important, but it shouldn’t get in the way of getting your message out there. Here are some simple tips to create the perfect name for your upcoming best-seller.
By the way, if you want to read a GREAT book that goes into more detail about naming your product, program or business then I highly recommend picking up POP! by Sam Horn.
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The who, the what, the how long… great formula to remember!
I just had a client send me a note saying she was struggling with naming her product… so I sent her the link to this and I know it’s going to help her a lot!
Thank you Tom!