There’s an overwhelming amount of options when it comes to online platforms or places to “host” and share your content. I am going to break the platforms down into three categories and share specific options for each so that you can determine the best solution for your situation. Do-it-Yourself Platform All-in-One Platform Community Platform These […]
Continue readingSo, you have a great idea for an online course. But will it sell? With tens of thousands (if not hundreds of thousands) of courses out there you want to be sure to do some research up front before spending time, money and energy creating a course of your own. But where do you start? […]
Continue readingCreating audio recordings is a quick and easy way to take your ideas and flesh them out into a full info product or course. We speak every single day so doesn’t it make sense that speaking your content would be a bit easier than writing it all out? This is one of the strategies that […]
Continue readingIf you’re doing anything to build a list of prospects then why spend all of that time and effort just to let them forget about you. Too often we focus on the earlier steps of a project (or business) and get lazy on the rest. I’ve certainly been guilty of creating products and programs and […]
Continue readingOne of the most important aspects of making sales of your online course, info product, training program or even private coaching and consulting is building an engaged list of prospects. But I talk to too many people who just aren’t doing anything to grow their list and this makes it impossible to start building a […]
Continue readingIf you’re ready to make your own online course or information product then the last thing that you want is to put tons of time and energy into an idea that DOESN’T SELL! There are three critical concepts to keep in mind when you come up with your product idea: Offer a specific result… …to […]
Continue readingIn honor of Thanksgiving here in the states I want to remind you that there are people in the world who are ready to thank YOU for your knowledge, experience and expertise…even if you don’t THINK you’re an expert. For several years now I’ve been teaching coaches, trainers, speakers, authors and other service providers how […]
Continue readingTeleseminars and webinars are amazing ways to share your information with the world and establish yourself as a credible expert in your market. A teleseminar is simply a way of sharing information with a group of people by using a teleconference phone line. Webinars are essentially teleseminars with some form of visual component such as […]
Continue readingDo you ever feel like you have a bit of a love/hate relationship with building your business? I have to admit that I do! On one hand I think that I have one of the best business-models that I can imagine. I can work from anywhere, I can teach information that I totally “geek out” […]
Continue readingI recently participated as a guest expert in D’vorah Lansky’s amazing 30 Day Book Marketing Challenge. Wow, did she work her butt off to put this together and I’m so honored that she chose me to participate. My topic was 5 Steps for Turing Your Book Idea Into an Online Course. There was amazing feedback […]
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